Kendra Shimmell is an experience designer for Adaptive Path. She’s extremely observant, tuning into both implicit and explicit communication between people, places, and things to uncover design opportunities. She makes sense of these opportunities in the context of culture, infrastructure, trends, and technology. Kendra believes that great design is never achieved in isolation, but as the result of partnerships.
Kendra’s experience bridges both physical and screen-based products, and service design. She has led diverse projects including the design of health care systems, retail environments, medical devices, durable goods, consumer electronics, financial services, and enterprise management applications. As a researcher, she has led large-scale ethnographic and qualitative programs in the U.S., Asia, and Europe.
Professional Background
Prior to joining Adaptive Path, Kendra worked for Lextant, an innovation consultancy for six years, where she was a Director of Design Research and User Experience Design. Before joining Lextant, Kendra was a business analyst and interaction designer with Nationwide Insurance & Financial, where she worked on both insurance and financial management tools for agents and brokers, as well as the consumer facing Nationwide.com, ranked by Gomez in the top three insurance sites for ease of use and overall performance for two consecutive years. Prior to Nationwide, Kendra worked with the Capital Square Review and Advisory Board (CSRAB) at The Ohio Statehouse to create tools to educate grades K-12 about the lawmaking process, and with Technology Enhanced Learning and Research (TELR) at The Ohio State University to design better solutions for distance learning.
Past clients come from a broad range of industries and include Cardinal Health, CheckFree (now part of Fiserv), Cordis Cardiology (Johnson & Johnson), Dell, Diebold, Ethicon Endo-Surgery, GE Healthcare, Hewlett-Packard, Hollister, Hunter, Microsoft, Moen, Nationwide Insurance & Financial, and Victoria’s Secret.
Kendra holds a Bachelor of Science (Hons.) in Design from The Ohio State University. She is active in the design community and sits on the Board of Directors of the Interaction Design Association (IxDA). She has participated in the Industrial Designers Society of America (IDSA) mentorship program. Kendra speaks at industry conferences and events and has been a guest lecturer for the Department of Design at The Ohio State University (OSU).
Kendra started dancing at age five, and continues to use her knowledge of movement and choreography to push the discipline of interaction design. She’s worked on a motion tracking performance environment with Robert Wechsler of Palindrome.de, and created multi-media, interactive performances with The Environments Laboratory at the Ohio State University. She loves being physically active whether it’s dancing, roller-skating, or taking her dog Bumba for a long walk.
Upcoming Appearances
October 1-3
Kendra Shimmell will be speaking on the Healthcare Systems panel at A Better World by Design at Brown & RISD in
Providence, RI
October 26-29
Kendra Shimmell will be attending UX Intensive in Toronto, Ontario, Canada.
November 8-10
Kendra Shimmell will be attending Mobile Health Summit in Washington, DC
Past Appearances
August 20
Kendra Shimmell attended Device Design Day in San Francisco, CA.
May 24-25
Kendra Shimmell attended Mobile Health 2010: Using Mobile Technology to Change Health Behavior at Stanford University in Palo Alto, CA.
March 6
Kendra Shimmell presented "Environments: The Future of Interaction Design" at Interaction'10 redUX in San Francisco, CA.

The Adaptive Path Team
- Analisa Lono
Events Coordinator - Andrew Crow
Senior Experience Designer - Brandon Schauer
VP of Creative Services - Ben Fullerton
Service Designer - Chiara Fox Ogan
Senior Information Architect - Christian Palino
Design Strategist - Chula Carlson
Controller - Dane Petersen
Experience Designer - Gina Crescenti
Client Relations Associate - Henning Fischer
Studio Director, Amsterdam - Jamin Hegeman
Interaction &
Service Designer - Jared Cole
Design Strategist & Interaction Designer - Jennifer Bolduc
Human Resources Director - Jesse James Garrett
President - Julia Houck-Whitaker
R&D Manager - Kate Rutter
Senior Practitioner - Kendra Shimmell
Experience Designer - Kim Cullen
Visual Designer - Kristina Barnett
Project Manager - Lisa Pesak
Project Manager - Laura Kirkwood-Datta
General Manager - Leah Buley
Experience Designer - Leslie Chicoine
Experience Designer - Michael Meyer
CEO - Pam Daghlian
Event Manager - Paula Wellings
Experience Designer - Peter Merholz
President - Peter Boersma
Senior Experience Designer - P.J. Onori
Design Technologist - Rachel Brune
Project Manager - Tamara Wayland
Client Relations Manager - Teresa Brazen
Project Manager - Todd Elliott
Project Manager - Todd Wilkens
Studio Director, Austin - Trina Hancock
Visual Designer
Board Members
Founders
Where do great ideas come from?
At Adaptive Path, our ideas are driven by the work we do. We do consulting for user interface and user experience design, and offer conferences, training and education for UX designers.
From field ethnography, UI wireframes and task flows, to visual design and implementation, we do it and we teach it.
Learn more in our video, Adaptive Path in 2 ½ Minutes:
Want to know more about Adaptive Path? You should read more about our services or contact us to find out how we can help you!
