Kumi is a visual practice lead at Adaptive Path. She has more than ten years of visual design expertise with mobile devices, interactive platforms, and desktop applications. An integral part of her design philosophy is to bring humanity to high-tech product design and create meaningful experience that communicates emotionally with people.
Professional Background
Prior to joining Adaptive Path, Kumi served as the Creative Lead at Microsoft. There, she led efforts to refresh the visual identity system for MSN to create a cohesive brand expression that reinforces its positioning for global market. Also established the new visual identity system for Windows Live. The look and feel, and photography style ensure brand recognition across a wide range of media. The elements of the system deliver the message that Windows Live bring your online world together, thereby reaffirming the confidence of existing customers and attracting new audience.
Past clients and employers include Nokia, Dorling Kindersley, Microsoft, and Philips Interactive. In addition to her project work, Kumi teaches interactive visual design workshops and created innovative ambient music media work exhibited at the Institute of Contemporary Art in London.
Kumi was born and raised in Japan, absorbing the rich tradition of refined aesthetics of her native culture. From there she received her education in London graduating from Central Saint Martins College of Art and Design with honors where she majored in communication and graphic design.
Past Appearances
May 14
Kumi Akiyoshi will be joining AIGA D. Talks panel at the D.Talks: In-House Designers in San Francisco.
March 14
Kumi Akiyoshi presented at IxDA Interaction 09 Redux in San Francisco, CA.
April 1
Kumi Akiyoshi, keynote speaker at IUE 09 in Ann Arbor, Michigan.
February 22- 25
Kumi Akiyoshi attended Viz Think 09 in San Jose, CA.
February 21
Kumi Akiyoshi attended Compostmodern 09 in San Francisco, CA.

The Adaptive Path Team
- Alexa Andrzejewski
Interaction Designer - Analisa Lono
Events Coordinator - Andrew Crow
Senior Experience Designer - Brandon Schauer
Experience Design Director - Brian Cronin
Project Manager - Chiara Fox
Senior User Experience Designer - Christian Palino
Design Strategist - Chula Carlson
Controller - Dan Harrelson
Design Technologist - Gina Crescenti
Client Relations Associate - Henning Fischer
Design Strategist - Jared Cole
Interaction Designer - Jennifer Bolduc
Human Resources Director - Jesse James Garrett
President - Julia Houck-Whitaker
R&D Manager - Kate Rutter
Senior Practitioner - Kumi Akiyoshi
Visual Practice Lead - Laura Kirkwood-Datta
Vice President of Professional Services - Leah Buley
Experience Designer - Michael Meyer
CEO - Nancy Markiet
Facilities Coordinator - Pam Daghlian
Event Manager - Patricia Merino Price
Client Relations Manager - Paula Wellings
Experience Designer - Peter Merholz
President - Rachel Brune
Project Manager - Rachel Glaves
Experience Designer - Rachel Hinman
Design Strategist - Sarah B. Nelson
Design Strategist - Teresa Brazen
Project Manager - Todd Elliott
Project Manager - Todd Wilkens
Design Researcher & Manager, Austin Office
Board Members
Emeritus
- Dan Saffer
- David Verba
- Janice Fraser
- Jeffrey Veen
- Indi Young
- Lane Becker
- Mike Kuniavsky
- Ryan Freitas