Designing With Your Users: Generative Tools for Collective Creativity, Part 2: Workshop
Monday, August 13, 4:00-4:45 PM
by Liz Sanders
The purpose of the Generative Tools workshop is to learn about creating, using and analyzing generative design tools. We will begin with hands-on experience using a generative toolkit. Participants will make collective artifacts using the toolkits and then present their creations. We will then discuss the "making" experience, using participants' latest challenges and goals as examples for ways in which Generative Tools can be used most effectively.
In this session, you will:
- Learn the stages of the design process that benefit most from the creative application of Generative Tools.
- Get a brief overview of how to make and administer generative toolkits.
- Gain a preliminary understanding of how to analyze and apply the results of the generative toolkits.
About Liz Sanders
Liz is the President of MakeTools, a design research company that focuses on collective creativity. Liz is a pioneer in the use of participatory research methods in design, and her numerous design awards, patents, publications, presentations, along with her proven track record in the marketplace have established her as a global leader in the field of design research. She sees the emergence of a human-centered design revolution growing out of the current state of technology-driven innovation, and she frequently speaks about and teaches human-centered research and design to clients, colleagues and students around the world.
Liz was educated as a social scientist with undergraduate degrees in psychology and anthropology, followed by a PhD in Experimental and Quantitative Psychology. Previous client relationships include 3M, AT&T, Apple, Baxter, Becton Dickinson, Coca Cola, Compaq, IBM, Intel, Iomega, Johnson Controls, Kodak, Microsoft, Motorola, Philips, Procter & Gamble, Siemens Medical Systems, Steelcase, Texas Instruments, Thermos, Thomson Consumer Electronics, Toro and Xerox. For an overview of Liz's ideas about design, research methodology and more, visit MakeTools.