We believe our thought leadership position and collaborative focus are an important part of the value we deliver to our clients: We learn more when we share our knowledge and we always learn something new from each client. Talking about ideas helps us better understand them and invites others to test our thinking and improve it.
Our portfolio includes Jesse James Garrett's influential book, "The Elements of User Experience," Peter Merholz's coining of the word "blog," and our work on Measure Map (later acquired by Google), Mobile Literacy, Charmr and the Aurora Browser Concept video.
As experience design consultants, we love tackling lots of different kinds of problems, but we don't always get to try all the problems that interest us. Through our R&D initiatives, we go hunting for problems nobody's asked us to take on, and put together project teams to solve them.
Reports
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Latest Essay
Making Design Principles Stick
By Kate Rutter, December 01, 2009
Creating great experiences requires making choices that serve both users and the organization. And this means constantly making trade-offs. With...
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Recent Essays
An Interview about Sonic Branding with Martyn Ware, Founder of SonicID
By Andrew Crow, November 17, 2009
What makes a brand? For many, it's the logomark, color, voice or ad campaign. For others, it's the experience they...
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Inexpensive Ways to Target Problem Areas
By Todd Elliott, October 06, 2009
Until fairly recently, when designers wanted to test an idea or design, they sought out an outside usability agency or,...
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A Chat with UX Week Keynote Speaker, Matias Duarte of Palm
By Christian Palino, August 25, 2009
Christian Palino (CP): Hi Matias, thanks for taking the time to speak with us as we lead up to this...
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Where do great ideas come from?
At Adaptive Path, our ideas are driven by the work we do. We do consulting for user interface and user experience design, and offer conferences, training and education for UX designers.
From field ethnography, UI wireframes and task flows, to visual design and implementation, we do it and we teach it.
Learn more in our video, Adaptive Path in 2 ½ Minutes:
Want to know more about Adaptive Path? You should read more about our services or contact us to find out how we can help you!
Published Elsewhere:
January 14, 2010Peter Merholz in Harvard Business Review Adaptive Path President, Peter Merholz, regularly writes for the Harvard Business Review blogs. He shares insight and opinions on topics ranging from design thinking to the customer experience of Google's Nexus One, Starbucks, Tropicana Orange Juice, and much more. His piece on design thinking was recently published in the January-February, 2010 print issue.
October 6, 2009Bike Biz on Adaptive Path's Retail Experience Design Henning Fischer, Adaptive Path Design Strategist, and Rachel Glaves, Adaptive Path Experience Designer, had their work recognized in Bike Biz, CHAIN REACTION: One giant leap for retail? This is one of Adaptive Path's recent projects in the retail space. Learn all about it here.
October 1, 2008Rachel Hinman Publishes an Article in BusinessWeek
Rachel Hinman, Adaptive Path Design Strategist, published an article on mobile carriers today in Business Week. The article is entitled, Can T-Mobile Become the Heroic Mobile Carrier We Need? It continues Rachel's exploration into the future of mobile carriers. Rachel has also recently received kudos for her 90 Mobile in 90 Days project, which you can learn more about here.